The Anatomy of a Winning Pitch (Infographic)

What goes into a winning pitch? An infographic explains exactly how to craft the perfect pitch.  By Rachel Lehmann-Haupt (Editor, Women 2.0) A winning pitch deck is made up of many different parts that complement each other perfectly. This infographic, presented by...

Custom Fashion Company Mika Spruces Up With $1.7M

The reason that so many top brands agreed to work with Mika, says Fenseko, is that most of the on-line retail world is about discounting and Mika is actually selling clothes at their full price photographed as if they appeared in Vogue or W.  By Rachel Lehmann-Haupt...

Selling Your Product Means Selling A Story

  In our content driven world, marketing expert Jennifer Aaker believes a good story will get you closer to your business and career goals. By Rachel Lehmann-Haupt (Editor, Women 2.0) Have you ever noticed that the best founders and CEOs always have a dramatic...

Time for More Tech Products Designed By and For Women

  The problem is that very few women are entering engineering and most products are designed by men to be sold to men. By Rachel Lehmann-Haupt (Editor, Women 2.0) Think Prada designed Google Glasses or a way to silence your phone and still keep it in your purse....