Product Manager Cindy Alvarez Gives Advice For Startups
“Validate your assumptions about how you’re going to make money now.” By Heather McGough (Associate Producer, FailCon) I interviewed Cindy Alvarez, a talented product manager who turns understanding the customer into competitive advantage. She is a regular...
The Product Managers: Women Who Have Shipped Products
By Angie Chang (Co-Founder & Editor-in-Chief, Women 2.0) At A Field Guide To Female Founders, Influencers & Deal Makers is a list of product managers: “Behind every good product is a good product manager. It has been said that there are no exceptions....
How Customer Development, Product Management Fit Together
By Cindy Alvarez (Head of Products and Customer Development, KISSmetrics) “Isn’t customer development just product management?” “You don’t really need product management if you do customer development right.” “Customer development is fine for startups with no process,...