Posts Tagged "Apple"

Searching for Innovation

In a 2011 study, researchers found that innovative executives spend 50% more time on discovery activities than their counterparts. Discovery activities include associating, questioning, observing, experimenting and networking. By Nancy Lin (Founder & Host, Business Reinvention) As pace of technology advancement picks up, innovation continues to be one of the most urgent issues for businesses [...]

Mobile Marketing: Reward Customers And Serve Them Better With Mobile Loyalty Programs

Mobile loyalty programs will likely continue to boom as more people embrace mobile devices. They want to reap rewards and connect with the brands they like, and these programs enable them to do just that. By Ayesha Mathews-Wadhwa (Founder & Creative Director, PixInk) With 172 million Americans owning mobile devices and the average household participating [...]

Software Design For Mobile Devices A Fundamentally Humanist Endeavor

Women have become a significant driver of the trend towards mobile. By Chia Hwu (Co-Founder & CEO, Qubop) It is a busy time to work in mobile; a dramatic shift is underway. Some predict that mobile usage will eclipse the desktop by 2014. This new world dominated by small, portable and always-connected screens is merging [...]

Female Founders To Watch: Grace Hopper Celebration Attendees Celebrating Startup Acquisitions And IPOs

Celebrating GHC attendees and women entrepreneurs who exit! By Angie Chang (Co-Founder & Editor-in-Chief, Women 2.0) This week, Women 2.0 has been attending the Grace Hopper Celebration in Baltimore, Maryland alongside literally thousands of women engineers, ranging from college students and academics to working professionals. Amidst the throngs of tech-savvy women, we’ve spied a few [...]

Women Executives Drive Successful Startups (Dow Jones Study)

Dow Jones study released today measures success of companies with more women in executive positions. By Angie Chang (Co-Founder & Editor-in-Chief, Women 2.0) A study released today, “Women At The Wheel: Do Female Executives Drive Start-Up Success?”, examined over 20,000 VC-backed companies and 167,556 executives, of which 11,193 were female. Results show that venture-backed startups [...]

Lisa And The 30-Pin Adventure, Or “Why I Built A Hardware Startup”

Here I am, over two and a half years later, and to date, Revel has built not one, but two pieces of proprietary hardware! By Lisa Falzone (Founder & CEO, Revel Systems) When I finally took the leap into Silicon Valley entrepreneur-dom, hardware was certainly the last thing on my mind. I had started a [...]

UX Design Can’t Be An Afterthought

Win a FULL SCHOLARSHIP for General Assembly’s User Experience Design Course – enter your email for a chance to win! By Christina Wodtke (Product Designer, Wodtke Consulting) Historically, designers in technology companies often feel like the only girl in the room. They were brought in late, more often than not and shown a ugly product [...]

11 Female Founders To Watch Running Successful Mobile Companies

From IPOs to acquisitions, these women entrepreneurs launched and grew successful mobile startups. By Angie Chang (Co-Founder & Editor-in-Chief, Women 2.0) A few women pointed out that the upcoming MobileBeat 2012 conference has practically no women on the speaking page. Well, we think there are plenty of successful women running mobile startups. Here are successful [...]

Challenges Of Working With Inflated Expectations (Starting Up)

There are many things SoJo can learn from Facebook’s product development path, namely around being attuned to the needs of users and continuous evolutions. By Kanika Gupta (Chief Catalyst, SoJo) However you chose to interpret Facebook’s valuation, there is no doubt that expectations towards technology companies are increasing exponentially with time. With such high valuations, [...]

Facebook, Under Fire For Lack Of Female Directors On The Board, Maybe Needs A List

There are plenty of options for adding women directors to Facebook’s board. By Connie Guglielmo (Contributing Writer, Forbes) Facebook, preparing an initial public offering that could value the social network as high as $100 billion, has plenty of options for adding women directors to its board, say women tech executives who have offered up candidates [...]

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