By Angie Chang (Co-Founder & Editor-in-Chief, Women 2.0)
We’re a few weeks away from Women 2.0′s first PITCH Conference in New York – join us for a day full of successful women entrepreneurs sharing their stories of starting up and going big. Meet Laurel Touby, founder of Mediabistro. She sold her company to Jupitermedia for $23 million in July 2007 and is now investing in and advising various startups.
About Mediabistro’s Laurel Touby:
- The Village Voice called it “The $23 Million Boa” - Laurel feather boa habit started when someone told her to wear a feather boa to her events to be recognizable and approachable. She is known for her down-to-earth personality and habit of greeting every invitee and introducing them around.
- A lesson in tenacity and owning what you have - Laurel held 64% of the stock in her company. So when she sold Mediabistro to Jupitermedia for $23 million in 2007, she netted a cool $12.4 million personally, reports the Village Voice. Now she is giving back to the community, advising and investing in companies.
- Laurel’s business success is credited to a pivot - Whether you like the term pivot or not, former freelance writer Laurel pulled the company through two recessions, pivoted, managed growth with minimal resources, developed her audience online via social marketing and created new, money-making product lines. Read more about her “mediapivot” at FastCompany.
We at San Francisco-based Women 2.0 are excited to have New York-based Laurel Touby join us on November 14 – and you can too!
Anyone interested in innovation and high-growth businesses can join us at the Women 2.0 PITCH Conference where attendees learn how to grow your own company from zero to millions of users from successful women entrepreneurs like Laurel Touby, participate in lunchtime mentoring and startup ecosystem introductions, tour the startup alley and Fashion 2.0 alley, and network with hundreds of like-minded innovators and businesspeople at our cocktail hour.
Get your discounted $300 ticket for entrepreneurs (both aspiring and current) and we look forward to seeing you on November 14 in NYC!
Angie Chang is Editor-in-Chief and Co-Founder of Women 2.0, a media company offering content, community and conferences for aspiring and current women innovators in technology. Our mission is to increase the number of female founders of technology startups with inspiration, information and education through our platform. Previously, Angie held roles in product management and web UI design. Angie holds a B.A. in English and Social Welfare from UC Berkeley. Follow her on Twitter at @thisgirlangie.