By Deena Varshavskaya (Founder & CEO, Wanelo)

Startup culture encourages startup advice. Entrepreneurs want to write it. Other entrepreneurs want to read it.

You can read all sorts of things from people who know exactly what they are talking about. Don’t raise funding. Raise as much as you can. Build an amazing product and they will come. NO, don’t worry about your product, just figure out your distribution – it’s the only thing that matters. And so on.

This creates a temptation to learn by reading Read More »