In Conversation

App-Happy: Can Technology Really Bring Us The Joy We All Crave?

An app for this, an app for that… but at the end of the day, can technology rival a hug?

By Jessica Barone (Development & Marketing Manager, Reach 150 Inc)

A few weeks back, TechCrunch asked the general unassuming public in a Facebook status, “If you made your own app, what would it do?”

Most people responded snidely, a few answered thoughtfully, but one person simply responded: “Make me happy.”

And I stopped and thought, “Huh. There sure ain’t an app for that.” Read More »

Why More Women Equals Better Software

BlackLine CEO Therese Tucker talks to Women 2.0 about her experiences as a woman in male-dominated fields, and why she thinks women have distinct advantages in tech.

By Jessica Stillman (Editor, Women 2.0)

When it comes to being a rare woman in a male-dominated industry, BlackLine Systems founder and CEO Therese Tucker faces a double whammy. As the founder of a firm that makes accounting software, she travels in both technology and financial circles — both of which are seriously short of women.

So how did she manage to build BlackLine into a rapidly growing company that serves more than 75 Fortune 500 companies with 165 employees? Tucker talked to Women 2.0 about being the only woman in the room, female programmers’ unique approach to software and how she managed to start up with two school-age kids (and no venture capital). Read More »

Ever Wondered What It’s Like Backstage at the Women 2.0 Conference?

Sony Entertainment Television pulls back the curtain on the recent Women 2.0 conference, interviewing speakers backstage and talking with Women 2.0 co-founder Shaherose Charania about her story. 

By Jessica Stillman (Editor, Women 2.0)

What goes on backstage at a tech conference?

If you’ve ever wondered what the speakers were talking about after they left the stage, this video from Sony Entertainment Television peeking behind the curtain at Women 2.0′s recent conference might be right up your alley. Read More »

How Women 2.0 Launched My Entrepreneurial Career

By Arielle Patrice Scott (Founder, GenJuice)

I remember it like a high school favorite song. I was 18 years old and I knew everything. I had already started my first company, failed and was ready to do it again to make Zuckerberg’s success look like peanuts. I knew nothing about tech, but I knew that’s where I had to be. So I looked up as many tech events as I could find, printed the ugliest business cards you can imagine and began networking.

At one of those many events, I met Angie Chang. Angie turned out to be one of the founders of Women 2.0. She invited me to a wine and cheese event, as long as I promised to just eat the cheese. Of course, I had to check it out! At that event, I met Shaherose Charania and Jessica Mah. Both of whom would later turn out to be pivotal in my career. Read More »

New In Conversation Tune Thanks to One Pulse Music

Women 2.0 chose AudioDraft to crowdsource an original podcast theme for the In Conversation video series, an ongoing series of video interviews with female founders and executives about their advice for future entrepreneurs. Read More »

Design the Women 2.0 “In Conversation” Audio Brand!

Women 2.0 is looking for a new audio brand for our “In Conversation” videos!
The music should be upbeat and inviting but also intriguing — modern, fluid, classy. Please, no vocals as there is enough discussion going on in the videos. Read the full brief here.

The winning audio will be featured as the intro/outro music for Women 2.0 videos.

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